Barça's most difficult game is about to begin!

I don't like football, but this is worth it.
FC Barcelona plays with the Unicef logo on their shirts. On July 14, 2006, the club announced a five year agreement with UNICEF, which includes having the UNICEF logo on their shirts. The agreement will see FC Barcelona donating US$1.9 million per year to UNICEF.

Ad agency Contrapunto Barcelona just finished their first campaign of the collaboration between the Barça and Unicef.
The collaboration is a project of Fundació FC Barcelona.